Matthew Williamson SS13 - Behind the Scenes

Yayın Tarihi: 3 yıl önce

Matthew Williamson SS13 - Behind the Scenes Behind the scenes at Matthew Williamson's spring/summer 2013 show at London Fashion Week. On the eigth floor of Cannon Place, with panoramic views of London and St Paul's Cathedral, the collection was an explosion of colour, inspired by India and the New York artist Shane McAdams. As Matthew celebrates 15 years in the fashion industry this year, he also shot looks from his archive - watch this shoot and more backstage.

 

Matthew Williamson SS13 - Behind the Scenes

Behind the scenes at Matthew Williamson's spring/summer 2013 show at London Fashion Week. On the eigth floor of Cannon Place, with panoramic views of London and St Paul's Cathedral, the collection was an explosion of colour, inspired by India and the New York artist Shane McAdams. As Matthew celebrates 15 years in the fashion industry this year, he also shot looks from his archive - watch this shoot and more backstage.

For spring/summer 2013, Matthew went back to his design roots and rediscovered his love of India. The religious Holi Festival, also known as The Festival of Colour, which is celebrated to welcome spring triggered his imagination. The Indian festival -- a playful street party where carnival-goers throw brightly coloured powder and paints over one another -- taps into the very essence of this brand, which was founded on a formula of hyper colour, exoticism, high summer, and adventure.

This season marks the 15th anniversary of Matthew Williamson. Since the label's inception -- Williamson's debut 1997 Electric Angels collection, featuring Kate Moss, Jade Jagger, and Helena Christensen -- the designer has grown into an international fashion brand, coveted the world over for his sense of colour, glamour, and rich bohemian beauty.


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